Question 5 How did you attract/adress your audience?

The main image on the front cover of my magazine is a mid shot of the main actor which shows of costume, facial expressions of the main actor to the audience. The image also has efficient lighting in the background to make the character the centre of attention with bright light behind them. The Actor is also looking directly at the camera which is known as direct address, I made the actor use direct address as it creates a relationship with the reader as it seems as the actor is making eye contact which would attract the audience to read more of the magazine.


The magazine uses mise-en-scene to represent particular social groups as they are read by the age range in my target audience. I also included a range of short text so the reader is focused on the image of the actor on the front cover. The text tells the audience who is in the film and uses positive key words to tell the reader this film is a must watch. The film title is in big bold writing to draw the readers attention and allow them to remember the film name. Inside the magazine we have a more detailed text on our film and what its about, we put this information in the magazines so the reader can learn about our film and what its about, to give them an idea about the film itself.


As well as magazines we used posters and billboard pictures of our film around the capitals and main tourist sites around the world, we did this as this would get the more attention as more people live and visit in these areas such as London, this would get more people to recognise our film and want to go see it. on the billboard and posters we have the release date of the film and the name of the actors in the film. We have only used basic information as the image is the main eye catcher as people in the main cities where our posters and billboards are placed would usually be busy and not have time to read a lot of text on our posters so we used basic information so the people see the image that could interest them.

Christian Metz (model of genre) development of Horror

Metz Theory has 4 stages-

1) The Experimental
2) The Classic
3) The parody
4) The Deconstruction

1) The Experimental is the phase of the early film which explored and experimented with horror theme in its narrative.

Films such as The Cabinet of Dr Caligari (1919) and Nosferatu (1922)

They used this as they helped formalise the narrative conventions of the horror film in its earliest phase.


2) The Classical is the phase of films which established the narrative conventions of the horror genre in its most successful and defining period.

Films such as Frankenstein (1931) and Dracula (1931)

3) The Parody is when a film has been taken and been made into a spoof of the original.

Films such as Abott and Costello meets Frankenstein (1948) and Scream (1996)

4) The Deconstruction when a genre gets combined with another genre like horror and thriller.

Films such as Seven (1995) and The Sixth Sence (1999)